Core Web Vitals Audit: Pass Google's Page Experience Signals
Core Web Vitals — LCP, INP, and CLS — are the only performance metrics Google explicitly uses as ranking signals. If you're failing them, you're leaving rankings on the table. Our CWV audit shows your dev team exactly what to fix and in what order.
What Is a Core Web Vitals Audit?
The Core Web Vitals audit focuses on three Google-defined metrics: Largest Contentful Paint (LCP), Interaction to Next Paint (INP), and Cumulative Layout Shift (CLS). Together they form Google's Page Experience signal — a confirmed ranking factor since 2021.
What separates our CWV audit from running PageSpeed Insights yourself is the depth. We pull real-world Chrome User Experience Report (CrUX) field data, layer in lab data from Lighthouse, and then trace every failing metric back to its specific cause — a render-blocking script, a layout-shifting font swap, an oversized hero image, a third-party tag, a hydration delay in your JS framework.
The deliverable is a fix list ranked by impact-per-engineering-hour, so your dev team ships the changes that move the score first, not the changes that look easiest.
Quick Facts
- Starting at $399
- Manual review by senior US-based auditor
- 30–60 page report with screenshots & fixes
- 30/60/90-day implementation roadmap
- Optional video walkthrough
- 7-day money-back guarantee
Every Signal Reviewed Manually
Largest Contentful Paint
What's your LCP element? Hero image, headline, video poster? We trace and fix.
Interaction to Next Paint
INP replaced FID in March 2024 and is much harder to pass. We diagnose JS execution blocks.
Cumulative Layout Shift
Find every element shifting layout — fonts, ads, late-loading images, dynamic content insertions.
Server Response Time
TTFB analysis — your CDN, edge cache, origin response, and database query times.
Render-Blocking Resources
CSS and JS that block first paint — what to defer, async, or inline.
Image Optimization
Modern formats (WebP, AVIF), responsive srcset, lazy loading, fetchpriority hints.
How Our Audit Works
Field Data Pull
CrUX real-user data for your top URLs across the last 28 days.
Lab Testing
Lighthouse audits on key page templates with throttled network and CPU simulation.
Root-Cause Trace
Every failing metric traced to its specific code or asset.
Engineering Roadmap
Fixes ranked by score impact ÷ engineering effort.
What You Receive
- Executive summary — one-page version for stakeholders.
- Full audit report (PDF) — every issue, screenshot, fix, and priority.
- Editable spreadsheet — sortable issue tracker for your dev team.
- 30/60/90-day implementation roadmap.
- Video walkthrough on Growth and Enterprise plans.
- 30-minute strategy call with the senior auditor.
Best For
Sites with poor PageSpeed scores
Below 50? An audit pays back in months from improved rankings alone.
Image-heavy or media-rich sites
Magazines, e-commerce, photography portfolios — image strategy is the single biggest CWV lever.
JavaScript-heavy applications
React, Vue, Next.js apps with hydration delays causing INP failures.
Why This Audit Matters in 2025
Search has become measurably more competitive in 2025. Google's algorithms now process queries through more sophisticated language understanding, AI-driven retrieval, and stricter quality bars. The sites winning today aren't necessarily the ones with the biggest content libraries or the most backlinks — they're the ones with the cleanest technical foundations and the most useful, well-organized content for users.
Our core web vitals audit engagements consistently surface the same pattern: well-run businesses with strong products and competent teams are losing search visibility not because their content is bad, but because dozens of small, fixable issues compound into a structural disadvantage. The audit makes those issues visible and gives you the exact, prioritized path to address them.
For most clients, the return on a single audit pays back within 60–90 days through reclaimed organic traffic, improved conversion from faster pages, and reduced wasted spend on content or links that can't rank because of underlying issues.
We've built our methodology over 12 years of in-the-trenches work — through every major Google update from Panda and Penguin to the Helpful Content rollouts and the 2024 INP transition. The checklist we apply has been refined audit by audit. When you receive your deliverable, you're receiving the cumulative learning of 500+ engagements.
If your team has the discipline to implement the recommendations, the results are predictable.
Starting at $399
Other Audits You Might Need
What This Audit Achieves
""Our LCP went from 4.8s to 1.9s and INP from 380ms to 140ms after their roadmap. Organic traffic on our top 100 URLs is up 31% — directly attributable to CWV passing.""
Common Questions
The Tools We Use for Your Core Web Vitals Audit
Screaming Frog
Industry-standard crawler for comprehensive technical analysis
Ahrefs
Backlink data, keyword research, competitive intelligence
Semrush
SERP intelligence and keyword opportunity mapping
Google Search Console
Real Google performance and coverage data
PageSpeed Insights
Core Web Vitals and performance metrics
Lighthouse
Lab-based audits for performance & accessibility
Sitebulb
Advanced crawl visualization & reporting
Chrome UX Report
Real-user Core Web Vitals field data
We pay for the top tier of every commercial tool — no free-trial limits, no sampled data, no incomplete reports.
What Your Core Web Vitals Audit Report Looks Like
Executive Summary
Every Report Includes
- Executive Summary — one-page overview for stakeholders.
- Detailed Findings — every issue with screenshots and fix instructions.
- Prioritization Matrix — Critical → High → Medium → Low.
- Code Snippets — copy-paste-ready solutions for your developers.
- Editable Spreadsheet — issue tracker for your team.
- 30/60/90-Day Roadmap — sequenced action plan.
- Video Walkthrough (Growth & Enterprise) — auditor-narrated explanation.
Why Manual Audit Beats Tool-Generated Audit
| Aspect | Tool-Only Audit | Our Manual Audit |
|---|---|---|
| Issue identification | 1,000+ raw flags | Filtered to ~80 real issues |
| False-positive removal | — | ✓ 60-70% of analysis time |
| Business-impact prioritization | Generic severity | ✓ Traffic × revenue × effort |
| Industry-specific context | — | ✓ Always included |
| Implementation guidance | Brief mentions | ✓ Code samples + screenshots |
| Strategy consultation | — | ✓ Live 30–60 min call |
| Money-back guarantee | — | ✓ 7-day unconditional |
Your 30/60/90-Day Implementation Roadmap
Every audit ends with a sequenced roadmap your team can ship against. Here's the typical pattern.
Quick Wins & Critical Fixes
Your first sprint focuses on the audit's critical issues — the ones that move rankings fastest. Typically 8–15 implementation items.
- Fix broken/redirect chains
- Resolve indexation blockers
- Ship priority on-page rewrites
- Address critical schema issues
High-Priority Improvements
With critical fixes deployed, the second sprint tackles high-priority structural improvements that compound over time.
- Content depth improvements
- Internal linking restructure
- Core Web Vitals optimizations
- Backlink cleanup if needed
Optimization & Measurement
By the third sprint you're measuring ranking lift, optimizing what's working, and planning the next round of improvements.
- Performance measurement
- Medium-priority deployments
- Content expansion roadmap
- Delta re-audit at 90 days
Mistakes Teams Make Implementing This Audit
Easy fixes first, not impact fixes first
Teams often start with the easiest items because they feel productive. But easy doesn't mean impactful. Our prioritization is built around traffic and revenue impact, not effort — follow it in order for fastest results.
Stopping after Critical issues
Critical fixes get you back to baseline. High and Medium priority items are what push you ahead of competitors. Plan for the full 90-day roadmap, not just the first sprint.
No measurement plan
Without baseline metrics (rankings, organic traffic, Core Web Vitals scores), you can't prove the audit paid off. We provide a measurement framework — actually use it.
Skipping the strategy call
The 30-minute call after delivery is where the report becomes actionable. Skipping it means missing the context that turns recommendations into a real implementation plan.
Core Web Vitals Audit for Businesses Worldwide
Senior US-based auditors serving clients across 40+ countries. Click your city for localized details.